RIFFA Ad Campaign
Regina International Film Festival & Awards announced that they were introducing a pilot fellowship for screenwriters as part of RIFFA Academy, the educational arm of RIFFA Foundation Inc.
To drive applications and attract the best candidates, we performed a social media ad campaign on Instagram and Facebook. I wrote all copy, designed the visual assets, and set the campaigns.
Headline #1: Calling New Screenwriters
Headline #2: Screenwriters apply by Dec 20, 2023
Headline #3: Take your writing career to the next level
Description #1: Take your writing to the next level with personalized editorial support, mentoring, and an opportunity to pitch for reputable producers.
Description #2: Connect with industry professionals and maximize your screenwriting career.
Expanded Social Media Post Copy:
One week remaining! Apply for the RIFFA Screenwriters Fellowship 2024. ✍️
Visit the link in our bio to learn more and APPLY by December 20, 2023. 📬
The fellowship is designed to provide emerging screenwriters with personalized editorial support, consultations, and fine-tuning to bring their creative vision to life. 💫
Selected writers will receive:
• A series of four monthly workshops beginning February 2024
• Collective script feedback/review booklet
• Two RIFFA 2024 all-access passes
• Financial support for travel to attend RIFFA 2024
• Hotel stay for five days
• Certificate of Fellowship Completion awarded at the RIFFA 2024 Awards Ceremony
At the end of the six-month process, fellowship writers will have a professionally reviewed, finished feature script ready to pitch to a group of active film producers and independent production companies at the Regina International Film Festival & Awards, August 20-24, 2024.